Brand Introduction

“Hong Xiang Ji Beef Bean Curd” wins the iSEE Global Food Innovation Award


Related News

Under Yonghui’s rigorous, multi‑tiered selection process, how has Hongxiangji managed to secure “entry tickets” time and again while maintaining strong sales?

“Joining the Yonghui system means that a brand must simultaneously meet both ‘deliciousness’ and ‘safety’ standards,” said a representative from Hongxiangji. The company’s production capacity, quality‑control framework, and R&D capabilities have already been aligned with the international benchmarks of leading supermarket chains—this is the solid foundation that enables it to secure repeated listings.

Rich, meaty aromas mingle with the fragrances of liquor and fruit, delivering a four‑layered palate that unfolds in waves—Hongxiangji’s Green Plum Wine Beef Jerky and Tangerine Peel Beef Jerky are now newly available.

Recently, the popular casual snack brand Hongxiangji has launched its new “Light‑Enjoyment Series” beef jerky—plum‑wine‑infused beef jerky and tangerine‑peel‑flavored beef jerky—reshaping conventional perceptions.

Craftsmanship with warmth, dreams illuminated by a gentle glow | For six years, Hongxiangji has consistently honored its employees’ outstanding students.

Recently, Zhangzhou Hongxiangji Food Co., Ltd. held its 2026 annual scholarship award ceremony for the children of its employees, presenting scholarships to 15 employees’ children who achieved top honors in this year’s college entrance examination.